(a) the fund allocated by the BSNL and the MTNL for marketing of
various telecom circles and its utilization during the last three
years;
(b) the details of funds used for advertising through Government
and private agencies separately during the last three years along
with the names of advertising agencies; and
(c) the details of the funds used for sponsoring of national and
local events and for promotional activities during the said
period, year-wise?
THE MINISTER OF STATE IN THE MINISTRY OF COMMUNICATIONS AND INFORMATION TECHNOLOGY (DR. SHAKEEL AHMAD)
(a) Sir, total fund allocated and utilised by MTNL and BSNL for
marketing during the last 3 years is as follows:
(Rs. in Lakhs)
BSNL 2003-04 2004-05 2005-06
Allocation 17638.40 14161.19 15733.37 Utilised 8286.01 9504.63 8577.66 MTNL Allocation 4202.00 4704.00 4585.00 Utilised 1995.00 2765.00 3928.00
(Rs. in Lakhs)
BSNL 2003-04 2004-05 2005-06
Government Agencies 501.63 1022.53 2192.15 Private Agencies 2086.99 4156.71 5700.88 MTNL Government Agencies 25.69 63.71 57.69 Private Agencies 1231.87 1756.15 2606.46
(Rs. in Lakhs)
BSNL 2003-04 2004-05 2005-06
National /Regional/Local Promotional Activities 318.40 363.00 514.23
MTNL National /Local Promotional Activities 76.93 68.10 43.65