(a) whether the Hotel industry of the country is planning to enter
into the information technology and Media entertainment-
sector;
(b) if so, the details thereof;
(c) whether any agreement have been signed with any foreign
company in this regard;
(d) if so; the details thereof; and
(e) the quantum and type of advantage is likely to be accrued to
hotel industry after entering into this field ?
MINISTER OF TOURISM AND CULTURE (ANANTH KUMAR)
(a), (b), (c) & (d) : The hotel industry is mostly a private sector activity and as such the individual hotels are constantly making efforts to upgrade their facilities by entering into agreements with major global players for using Information Technology. However, hotels are generally not involved in Media entertainment sector.
The activities include, providing hotel information on the internet, online Reservations through Internet, development and creation of Web Sites and computerised Central Reservation Systems etc. which would result in increasing the efficiency in marketing the hotels and thus increase the occupancy of the hotels.