Question : COMMITTEE TO MONITOR ADVERTISEMENTS



(a) whether the Government proposes to constitute a monitoring committee to verify the veracity of the claims being made in the advertisements telecast in the country;

(b) if so, the details thereof and if not, the reasons therefor;

(c) whether the Government has received any such requests earlier;

(d) if so, the details thereof during each of the last three years and the current year; and

(e) the action taken by the Government in this regard so far?

Answer given by the minister



MINISTER OF STATE (INDEPENDENT CHARGE) OF THE MINISTRY OF INFORMATION AND BROADCASTING; ENVIRONMENT, FOREST AND CLIMATE CHANGE AND MINISTER OF STATE FOR THE MINISTRY OF PARLIAMENTARY AFFAIRS (SHRI PRAKASH JAVADEKAR)

(a) to (e): A Monitoring Committee has been constituted on 21.02.2014 by Ministry of Consumer Affairs, Food & Public Distribution. A copy of the Office Memorandum is enclosed at Annexure. The Monitoring Committee shall:

i) Monitor misleading advertisement and unfair trade practices arising thereto and suggest steps accordingly;

ii) Identify and recommend appropriate legislative measures;

iii) Suggest on an on-going basis institutional measures for intervention in this regard;

iv) Any other matter relevant to the problem.

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