Will the Minister of HEALTH AND FAMILY WELFARE be pleased to state:
(a) the salient features of ‘TB Harega Desh Jeetega’ campaign;
(b) the targets fixed and the funds estimated to be allocated for this campaign;
(c) the extent of the coverage of this campaign, State/UT/district-wise particularly in Assam and Rajasthan; and
(d) the time by which this campaign is likely to be launched?
ANSWER
THE MINISTER OF STATE IN THE MINISTRY OF HEALTH AND
FAMILY WELFARE
(SHRI ASHWINI KUMAR CHOUBEY)
(a):TB Harega, Desh Jeetega” campaign was launched recently with the objectives of
-Promoting health seeking behavior in the community for early case detection
- Preventing emergence of new cases of TB
An “Accelerator to National Strategic Plan” includes following key components under “TB Harega, Desh Jeetega” campaign:
1. Community Engagement
2. Advocacy and Communication
3. Health & Wellness centres and TB
4. Inter-Ministerial collaboration
5. Private health sector engagement
6. Corporate sector engagement
7. Latent TB Infection Management
(b): States/ UTs are to carry out activities through funds allocated under NTEP. A total of Rs 3574 lakhs have been earmarked for IEC and advocacy campaigns for NTEP for the States/ UTs in 2019-20.
(c): All districts of all States/ UTs including those of Rajasthan and Assam are covered through the campaign.
(d): This campaign was launched by Hon’ble Minister of Health & Family Welfare on 25th September 2019.